LoGM - MaximizingACon

It’s one thing to go to a Con to game; it’s a whole other thing to work a con for a KS or as a publisher. I provide some insight and tips for working a con both with and without a booth.

Maximizing a Con

Eduardo Baraf is a game maker from Mountain View, California. He is married with two boys (5/8) and loves playing games with his family and friends at home. He owns Pencil First Games (Lift Off! Get me off this Planet, The Siblings Trouble, GemPacked Cards) and runs the YouTube channel: Edo’s Game Reviews. Professionally his career spans Video Games, Startups, and VR technology.

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  1. Linda MacKellar on April 26, 2017

    Thanks for sharing Edo. We’ve taken a Kickstarter/Press Table at Kublacon but we’ve already missed the boat to exhibit at Origins, Gen Con, BGG etc.

    Any tips for new publishers at specific cons like Origins? Like can you use the Board Room to playtest prototypes (like Print and play Production review copies)? Or would you sign up as a GM for your own game as an event?

    Appreciate the help!

    • Eduardo Baraf Author on April 26, 2017

      As a new publisher, I’d just focus on attendance, getting to know people, shmoozing, etc. Have your game and materials with you. Connect with people online, find out who is going, and meeting up. This is more for Origins and BGG. For GenCon you will want to think about events, First Exposure Playhall, Speed Dating, etc.

      • Eduardo Baraf Author on April 26, 2017

        PS – You can always find places to play.
        PPS – If you look around in the playhall you’ll likely see a Blue Noodle floating in the air. That usually means it is a makeshift design / playtesting area.

  2. Linda MacKellar on April 28, 2017

    Thanks Edo, really appreciate it.

    Is Origins/BGG like GDC/E3 where there are networking type parties or places where people typically shmooze? eg in days gone by it was the Fairmont in San Jose where everyone hung out at GDC. Or is everything at the con?

    • Eduardo Baraf Author on April 28, 2017

      BGG is a bunch of people playing games in a hotel. All of it is in the hotel and it is small.
      Origins is bigger. It is a larger conference with events onsite and in the vicinity.

  3. Hi – we’re going to be at Kublacon, we took one of the kickstarter tables. We don’t have a campaign planned yet, we’re really just wanting to get feedback and start meeting people. If you’re going to be there, it would be great to meet you if you want to stop by 🙂 Thanks for the advice on this video…we’ve tried to follow it 🙂

    • Eduardo Baraf Author on May 26, 2017

      Will be there and doing rounds in the exhibit room. Flag me.

      • Sorry, I didn’t see you around. Maybe next time. We did have some new designers stop by our table and I pointed them to this blog as a great resource for them.

        I also just wanted to report in after our experience at Kublacon. We made the effort to make our table look nice with the different table cloth, and signage, candy with our logo, promo cards and that kind of thing like you said. The thing I didn’t do – and I kept trying to remind myself to do – was take photos of gamers playing the game. We got so caught up in the playtesting and interacting with gamers. Maybe we maybe had too much going on, we were trying to collect emails to build up our list, while also getting feedback on the game and we were running a promo at the same time. The interaction with the gamers was so valuable and we had really amazing feedback, so overall I’m happy with how it went. Lessons learned for next time…

        We’ve signed up for a couple of the Unpub sessions at Origins and we’re looking forward to doing a bit more networking this time.

        • Eduardo Baraf Author on June 5, 2017

          Awesome to read all this. Thanks for sharing. I’ll be at Origins.
          ~Ed

  4. Great, hopefully we can catch up with you then. We’re there Thursday – Saturday.

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